It’s worth considering “what do people worry about at different ages?
- At 25 it’s going to brunch.
- At 65 it’s will my pension pay for brunch forever?
And in between those points, as we will see, we become the true “sandwich generation”.
It sounds like a joke until one day you realise it is not.
Money worries do not disappear as we get older. They just change shape.
- At 25, it is making it to payday.
- At 45, it is everyone depending on you.
- At 65, it is whether what you have built will last.
And quietly running in the background the whole time is your pension.
Not urgent, until suddenly it is.
Every stage of life needs planning. Not because something will go wrong, but because life changes. The right support at the right time simply makes everything feel easier.
Age 25 - “I’ve got ages”
Your world feels immediate. Rent, bills, holidays, building a career and trying to get some stability. Retirement feels decades away.
Official reporting from the UK Parliament highlights how rising living costs are hitting younger adults particularly hard. When everyday life is expensive, long term saving can feel unrealistic.
But your twenties are financially powerful because of time. Money invested early has decades to grow. Compounding and reinvesting quietly build momentum while you get on with life.
Advice here is about foundations rather than complexity.
An adviser helps you understand what your workplace pension actually is, where it is invested, whether it is set up for long term growth and how small increases now can make a big difference later.
It is less about retirement planning and more about setting things on a path so future you is looked after.
Age 45 - “The sandwich generation”
This is often the busiest decade of life.
Mortgage still there. Children more expensive every year. Parents needing more help. Career pressure at its peak. Less time and less headspace.
You may be earning more than ever, yet somehow there is less spare cash.
This group is often called the sandwich generation. Coverage from MoneyWeek highlights how many people supporting both children and older parents lose income or working hours at exactly the time pension saving should be strongest.
So pensions become something to sort out later.
Later often turns into years.
We typically see several old workplace pensions. Different providers. Different charges. Old investments. Contributions that never increased. No joined up view.
Nothing disastrous, just messy. And messy quietly costs money through higher fees and missed growth.
Advice matters here. This is the decade that usually decides retirement outcomes because income is higher and there is still time for growth.
An adviser helps you bring everything together, reduce unnecessary charges, aligns investments with your time horizon, increase contributions tax efficiently and model what your retirement income could realistically look like.
The changes are often small but powerful. Slightly higher contributions or slightly lower fees compounded over years can mean tens of thousands of pounds difference.
Most of all it removes uncertainty and gives you a clear plan.
Age 65 - “Please let this be enough”
Retirement should feel lighter. More time and more freedom.
But for many people it feels uncertain because the pension is no longer savings. It is income. It is your pay cheque.
Research from Crisis highlights how housing and financial insecurity still affect many older people, and analysis from the Institute for Fiscal Studies shows that people are living longer than ever. That means retirement income may need to last 25 to 30 years or more.
Investments are no longer just about growth. They are about balance. Generating reliable income while still protecting against inflation and market shocks.
Advice becomes about confidence. Structuring sustainable withdrawals. Managing tax. Keeping enough growth while reducing unnecessary risk. Stress testing plans so you know you will not run out of money.
Retirement should feel calm, not like constant budgeting.
The common thread
- At 25, advice builds momentum.
- At 45, it brings clarity.
- At 65, it brings confidence.
The Pension Pulse view is that pensions should feel human, simple and clear. Not paperwork and jargon. Just sensible plans built around real life.
Because a pension is not a pot. It is freedom, family time, comfort and peace of mind.
We are here for you for all that life throws at you making sure your finances are on track to give you the life you want.
Further reading and context
UK Parliament. Cost of living crisis and young people summary
MoneyWeek. The sandwich generation income squeeze and unpaid carers losing earnings
Crisis. The hidden housing crisis facing older people in Britain
Ready to Feel in Control of Your Pension?
Let’s get it organised, optimised, and working properly, with a plan you actually understand.
Start Step 1 today, by giving us a call on 0161 711 1885, or let us call you back
Important Information
This article is for information only and does not constitute personal financial advice.
The value of investments can fall as well as rise, and you may get back less than you invest.
Tax treatment depends on individual circumstances and UK legislation, which may change.
If you are unsure whether a pension or investment strategy is right for you, please seek regulated financial advice.